\n
Post-9\/11, America\u2019s sense of invincibility was shaken. The dotcom bubble had burst, there was war with Iraq, and\u00a0eco-angst was becoming mainstream, as evidenced by impressive sales of the Toyota Prius.<\/p>\n
For escapism, self-expression, and even romantic connection,\u00a0America turned to tech. Geeks were the new superheroes, and the iPod and iPhone reigned supreme, both commercially and creatively. Social media began its unstoppable rise, with MySpace and Facebook pushing brands to get more interactive with consumers.\u00a0Prestige dramas\u2014The Sopranos,\u00a0Mad Men, and\u00a0Breaking Bad\u2014populated the small screen, while Netflix swapped mailing DVDs for streaming content,\u00a0the reality TV star was born, and Paris Hilton decreed, \u201cThat\u2019s hot!\u201d.<\/p>\n
Amazon and eBay threatened the cultural centrality of the shopping mall, and every famous name from Michael Jordan to Madonna could be found on scotch, sneakers, and scents. Health and wellness fueled the growth of brands like Whole Foods and Lululemon, and\u00a0consumers increasingly valued experiences, ethics, and personalization.<\/p>\n
Featuring 10 chapters covering the\u00a0full range of advertising, from food and fashion to entertainment, business, travel, and automobiles\u2014with special mentions for the worst as well as the best\u2014All-American Ads of the 2000s\u00a0captures a time when ads still had the power to sell products and dreams in the millions, but mirrored a nation in the midst of profound transition.<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"
That\u2019s Hot Ads from the decade that got down with digital Post-9\/11, America\u2019s sense of invincibility was shaken. The dotcom bubble had burst, there was war with Iraq, and\u00a0eco-angst was becoming mainstream, as evidenced by impressive sales of the Toyota Prius. For escapism, self-expression, and even romantic connection,\u00a0America turned to tech. Geeks were the new…<\/p>\n","protected":false},"featured_media":107006,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"product_brand":[],"product_cat":[13533,4523,4525,4517],"product_tag":[1651],"class_list":{"0":"post-107019","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-books","7":"product_cat-design-en-en","8":"product_cat-graphic-design","9":"product_cat-photography-en","10":"product_tag-advertising","11":"pa_author_att-jim-heimann-en","12":"pa_cover-hardcover","13":"pa_format-196-x-255-cm-en","14":"pa_isbn-9783836568029-en","15":"pa_language-eng-f-ger","16":"pa_pages-640-en","17":"pa_published-2025-06-15-en","18":"pa_publisher-taschen-en-en","20":"first","21":"instock","22":"shipping-taxable","23":"purchasable","24":"product-type-simple"},"yoast_head":"\n
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